Work with Me
Every engagement starts with a conversation.
Winery marketing strategy, brand strategy, content creation, speaking engagements and more — backed by 30 years as a marketing, brand strategy and customer experience executive.
Engagements
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Marketing & Brand Audit
Starting at $2,500 CAD per engagement (flat-fee diagnostic, scoped to your organization's size and complexity)
The marketing and brand audit is ideal for wineries and tourism boards that want an honest, outside assessment of whether their marketing and brand strategy are actually built to drive business results — before committing to a larger engagement.
Includes:
Full structural review across brand, strategy, execution, and efficiency, delivered as a written findings report with prioritized recommendations.
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Content Creation & Marketing Support
Starting at $600.00 CAD per blog post, or $2,200 CAD/month for an ongoing content partnership.
For wineries and hospitality brands that need consistent, high-quality content but don't have the in-house bandwidth — blog posts built for search and AI visibility, social media plans (copy and visual direction), and onsite guest-facing materials.
Includes:
SEO/AEO/GEO-optimized blog posts, a monthly social media content plan (post copy, captions, and visual direction), and support materials such as tasting notes, menu copy, or signage — scoped to your specific needs. Ongoing partnerships are billed monthly; one-off content is billed per piece.
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Speaking & Media
Starting at $1,800 CAD per engagement (standard 45–60 minute keynote or panel, in-person)
For conferences, industry events, festivals, and media appearances where you want a speaker who can talk credibly about marketing, brand strategy, wine, and live-fire cooking.
Includes:
One custom-tailored talk, pre-event prep call, and Q&A. Travel quoted and billed separately.
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Brand & Guest Experience Consulting
Starting at $4,500 CAD per engagement (defined-scope brand or guest-experience audit, delivered as a written strategy document plus a working session)
For larger or multi-part engagements, I will scope a custom project fee.
For wineries, hospitality brands, and event producers who want an outside strategic read on their brand, guest experience, or culinary/wine programming.
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Smoke Fire Grill & Wine Experience
Starting at $3,000 CAD per event (private or small-group activation, Niagara region)
Pricing scales with group size, menu complexity, and travel. Get a custom quote for larger events or multi-day programming.
For wineries, tourism boards, and event producers who want a live-fire and wine pairing experience designed and hosted for guests, staff training, or a brand activation.
Custom and Ongoing Partnerships
Need something different?
For wineries and hospitality brands that want ongoing brand strategy support, a content partnership, a marketing-related contract position, or a multi-part engagement combining strategy, speaking, and experience design, please don’t hesitate to reach out.
Let’s Talk
Contact me to discuss a personalized quote based on your specific needs or unique aspirations.
Let’s discuss your goals and how we can work together to build a marketing plan that delivers real results.
FAQ
What is good place to start?
If you’re not sure where to start, a Marketing and Brand Audit is a logical first step. Through this process, I will do a comprehensive assessment of your current marketing and brand structure and provide a report that includes recommendations for next steps in order to ensure that your marketing efforts are providing the best possible (and measurable) return for your business.
What's not included in these prices?
Travel outside of the Niagara Wine Region in Ontario, Canada, and accommodations for multi-day engagements. Smoke Fire Grill™ & Wine sessions are talks and education, not catered experiences — no food or wine is prepared or supplied, so there's no separate ingredient cost to account for (wine costs may be part of your culinary program and I can consult with your in-house chef if food prep is to be part of the experience).
How far in advance should I book?
For speaking engagements, 2–3 months' notice gives the most flexibility. For Smoke Fire Grill™ & Wine experience design or brand consulting projects, 4–6 weeks allows time to properly scope the work — sooner is welcome, but rushed engagements may be limited in what's possible.
Do you work outside Niagara/Ontario?
Yes. Please feel free to contact me with your specific situation.
Do You Do Cooking Presentations?
No. I don't cook, cater, or prepare food or wine at any event. My role is speaker, educator, and strategist. Where a client wants tastings or food service as part of the experience — which I'd encourage, especially wine tastings — I can consult directly with your culinary or beverage team on pairing logic and structure, while your own chef or catering partner handles execution.
Can I combine services — for example, a speaking engagement and a Fire & Wine activation at the same event?
Yes, and this is often the most efficient way to work together. Bundled engagements are quoted as a custom package rather than adding the individual prices together.
What happens after I request a quote?
A short call to understand your event or project, followed by a written proposal with defined scope and pricing. There is no obligation to move forward, exploratory discussions are always welcome.